TeachAfar is a company founded in 2020 offering 100, 120 and 150-hour online TEFL certification courses. I worked closely with TeachAfar recently in chairing the development of their brand identity alongside managing the LMS that curates their course content.
The branding involved numerous iterations but ultimately the final look was decided with “travel” and “education” in mind. The logo, font and colors came out to what we now see in the branding cheat sheet here:
With this, I was then task with spearheading the design of the TeachAfar WordPress blog. Branding and philosophy already finished, the WordPress design was simple and straightforward. It took a little over a day to finalize.